MEMPHIS SCHOOL OF EXCELLENCE

                                               OUTREACH/PR ASSISTANT

JOB GOAL:

The Outreach, Communications, and Marketing Specialists` responsibilities include data collection and analysis, representing our organization at trade fairs, organizing media events, fundraising, managing social media, and coordinating volunteer activities.

JOB FUNCTIONS AND RESPONSIBILITIES:

• Develop and maintain a network-wide outreach calendar/plan with input from academic and other departments.
• Initiate and organize outreach services to local schools, businesses, community or government based organizations
• Research and recommend best practices or innovative recruitment opportunities. 
• Analyze data to determine outreach and enrollment trends and outcomes. 
• Manage all MSE Schools social media accounts
• Create marketing materials, promotional items, and in house visuals for MSE locations.
• Represent MSE at community and outside organization functions including career days, special events and conferences. Attend after school/weekend activities as requested.
• Prepare and deliver oral presentations regarding MSE academic programs and support services.
• Welcome visitors and always be ready to represent MSE
• Reach out to local, State, and National media and maintain strong relationships.
• Handling public relations, such as developing strategic relationships, attending trade shows, and conducting informational presentations at universities and civic groups.
• Develope press releases, brochures, and other marketing materials.
• Develope and maintain the organization's website.
• Organize outreach events, including sales, marketing, and planning, to promote the services of the organization and receive donations.
• Collect and analyze data on local demographics, developing results, and presenting the conclusions to the relevant departments.
• Advertise for, screening, and recruiting volunteers, providing them with training and support, tracking their performance, and keeping records of their activities.
• Create activities to supplement and support staff needs.
• Verify the volunteers' availability, receiving their feedback, recognizing their efforts, and answering their questions.
• Perform administrative duties, such as overseeing mailings, organizing travel, monitoring budget information, and reporting on financial issues.
• Perform other related duties as assigned. 

MINIMUM QUALIFICATIONS:

1. Bachelor's Degree is preferred
   
2. Related experience is preferred
3. Must be fluent in social media, Adobe, Microsoft Office, Canva, and other art platforms
4. Excellent communication, interpersonal, and leadership skills
5. Strong organizational and management skills
6. Must be physically and mentally able to perform the responsibilities and duties of the position

PERFORMANCE APTITUDES:

Data Utilization: Requires the ability to review, classify, categorize, prioritize, and/or analyze data. Includes exercising discretion in determining data classification, and in referencing such analysis to established standards for the purpose of recognizing actual or probable interactive effects and relationships.

Human Interaction: Requires the ability to provide guidance, effective supervision, assistance, and/or interpretation to others regarding the application of procedures and standards to specific situations.

Equipment, Machinery, Tools, and Materials Utilization: Requires the ability to operate, maneuver and/or control the actions of equipment, machinery, tools, and/or materials used in performing essential functions.

Verbal Aptitude: Requires the ability to utilize a wide variety of reference, descriptive, and/or advisory data, and information.

Mathematical Aptitude: Requires the ability to perform addition, subtraction, multiplication, and division; the ability to calculate decimals and percentages; the ability to utilize principles of fractions; and the ability to interpret graphs.

Functional Reasoning: Requires the ability to apply principles of rational systems, philosophies, laws, regulations, and procedures; to interpret instructions furnished in written, oral, diagrammatic, or schedule form; and to exercise independent judgment to adopt or modify methods and standards to meet variations in assigned objectives.

Situational Reasoning: Requires the ability to exercise judgment, decisiveness and creativity in situations involving evaluation of information against measurable or verifiable criteria and the goals and priorities of planning and development programs.

WORK ENVIRONMENT AND PHYSICAL REQUIREMENTS

• Light Work: may require occasional light lifting
• Nights and weekend activities will be occasionally required
• Position is in the office setting and may involve prolonged work at a desk in one location
• Moderate travel is required

Memphis School of Excellence offers educational and employment opportunities without regard to race, color, religion, sex, creed, age, disability, national origin, or genetic information.

5885 Ridgeway Center Pkwy #100

Memphis, TN 38120

www.sememphis.org